Humor is hard to execute, easier to get wrong and more difficult to measure in a short-term lens. But I’d argue that fear is ...

Scientists aren't comedians, but it turns out a joke or two can go a long way. That's according to a new University of Georgia study that found when researchers use humor in their ...

Humor is a secret weapon in business and life. That is the subtitle of Humor, Seriously, a book by Jennifer Aaker and Naomi Bagdonas. As consultants and business school professors, Aaker and Bagdonas ...

A new study reveals that a dash of wit can make scientists more credible to online audiences; however, experts warn that using humor wisely is crucial to effective science communication. Research: Wit ...